Annual Convention

87th Annual Convention & Product Showcase

Sept. 29 – Oct. 2, 2024 | San Diego, CA

Held each year in the fall, the NBWA Annual Convention provides valuable education programs for the beer industry and introduces distributors to new products, technologies and vendors needed to run their operations. Don’t miss the Product Showcase Floor — a one-stop-shop to learn about the next hottest beverages and what services will help your company grow. This year’s show will feature over 150 companies showcasing new beer and beverages, exciting new technology and products that will help distributor companies save money!

Register for NBWA’s Annual Convention

150 Exhibitors

See today’s hottest new beverage opportunities in one place while exploring cutting edge technology to help your team drive efficiency and deliver more per stop value.

24 Education Seminars

Dive deep into today’s hottest topics in expert-led seminars throughout the conference. This year’s event will feature over 24 education seminars across seven tracks: Distributor of the Future, Finance, Legal, Operations, Sales, Technology and Workforce

2024 Annual Convention Media Partners

Registration Information

Pricing:

Full Convention Registrant 1 and 2 (Distributor Member/Associate Member Attendee): $749

Full Convention Registrant 3 and 4 (DM/AM Attendee): $649

Full Convention Registrant 5 or more (DM/AM Attendee): $549

Spouse: $250

State Association/Government Employee: $250

Early bird pricing ends September 13, 2024.

 

Register for Annual Convention

 

Cancellation and Refund Policy:
All requests for refunds must be made in writing to jsugg@nbwa.org. A 100% refund will be made on registration cancellations received in writing by September 6, 2024. A $100 administrative fee per person will be charged on registration cancellations received in writing September 7 – 22, 2024. No refunds will be made for registration fees after September 22, 2024.

Hotel Information

Manchester Grand Hyatt | 1 Market Place San Diego, CA 92101

Discounted Group Rate: $299 + tax single/double occupancy per night

Room Block Closes on Tuesday, September 3, 2024

All hotel reservations must be made directly through the hotel, do not book through third parties. Please be aware, the NBWA guest room block can sell out prior to the deadline. Once the block is sold out, discounted group rates cannot be guaranteed.

Book Your Hotel Room

Agenda

Sunday, September 29

8:00 a.m. - 6:30 p.m. Registration Desk Open
2:30 - 4:30 p.m. Distributor Members Only Meeting -Sponsored by Wells Fargo Bank
4:30 - 6:00 p.m. Innovation Panel
5:30 - 6:30 p.m. Next Generation and Emerging Leaders Reception (Invite Only) - Sponsored by VxP and Draftline Technologies
6:30 - 8:00 p.m. Welcome Reception

Monday, September 30

7:00 a.m. - 5:00 p.m. Registration Desk Open
8:00 - 9:15 a.m. Education Seminars
9:30 a.m. - 12:00 p.m. General Session - Sponsored by Texas Capital Bank
12:00 - 5:00 p.m. Product Showcase

Tuesday, October 1

7:00 a.m. - 5:00 p.m. Registration Desk Open
8:00 - 9:15 a.m. Education Seminars
9:30 a.m. - 12:00 p.m. General Session - Sponsored by Northern Trust
12:00 - 12:30 p.m. Lunch
12:30 - 1:45 p.m. Education Seminars
2:00 - 5:30 p.m. Making Moves: BREW and Alliance for Women in Beer - Sponsored by 3-Tier Beverages & NIQ
5:30 -7:30 p.m. BREW and Alliance for Women in Beer Reception - Sponsored by VIP

Wednesday, October 2

8:00 a.m. - 12:00 p.m. Making Moves: BREW and Alliance for Women in Beer - Sponsored by 3-Tier Beverages & NIQ

Thank You to NBWA’s Annual Convention Agenda Sponsor!

2024 Annual Convention By The Numbers

34,000

Sq. ft of Trade Show Floor

150

Exhibitors of Breweries and Vendors

Nearly 1,800

Attendees Representing 50 States

24

Education Seminars

2024 Product Showcase

 

The NBWA Product Showcase is a one-stop-shop for beer industry leaders to learn about the next hottest beverages and services to help their company grow. Over a hundred exhibitors are excited to connect with attendees to share their innovative products and services. The showcase features new beer and beverages, exciting new technology and products that will help distributor companies save money!

Annual Convention Sponsorship

Want to get your brand in front of thousands of the country’s most important distributor leaders? Learn how to get involved by clicking the link below.

Annual Convention Sponsorship Opportunities