Now entering the golden age of N/A beer
There are few nodes of drinking culture more saturated, more spoilt for choice, more endlessly iterated upon in the 21st century than craft beer. Saunter into any microbrew market, and you’d be forgiven for becoming instantly mind-warped from the sheer maximalism of all the options. But look closer, past the Double Chunky Cheeky Stouts, Guava Java Smoothie Sours and Gothic Baltic Barleywines, and you’ll discover a category undergoing something like a soft revolution, gently nudged aloft on the twinned winds of societal trends and market forces. Punch Drink explores the rapidly growing non-alcoholic market.