Daily Brew Mar 15, 2023
Last Call: 44% of Consumers to Celebrate St. Patrick’s Day, Per Numerator
More consumers plan to celebrate St. Patrick’s Day this year compared to 2022, according to data insights firm Numerator. In 2023, 44% of consumers are planning to celebrate St. Patrick’s Day (Friday, March 17), up from 30% of consumers in 2022, the firm reported. The data comes from a survey of nearly 1,600 consumers and purchase data.