On-Premise Traffic Consistent For 4-Month Period

According to CGA by NielsenIQ, four-out-of-five of respondents surveyed visited on-premise venues at least three times in the past three months (ending July 21). More than a third of respondents (37%) increased the frequency of their visits in that period, while a similar number (40%) visited “the same amount as usual.” Beer remains the alcoholic beverage of choice in the on-premise, with 44% of respondents ordering a brew in the past three months, followed by cocktails (30%), table wine (26%) and vodka (26%).