Daily Brew
Apr 30, 2026
Retailers Predict a Bright Year for Beverage Sales
According to a recent Goldman Sachs survey, c-store operators now forecast 4.6% growth in 2026, following a 1.5% increase in beverage sales in Q1. Retailers cited improving beer trends, higher traffic and continued growth in non-alcoholic beverages — led by energy drinks — as key drivers of growth.